Variety - The Children’s Charity is thrilled to partner with Lucasfilm Ltd.and Twentieth Century Fox to bring you this year’s Gold Heart Pin Campaign featuring STAR WARS.
The pin will be available November 2011 - April 2012 in movie theatres throughout the country. Proceeds support programs including Variety Kids on the Go!, which provides funding for wheelchairs, walkers, strollers, specially-adapted bikes and other durable medical equipment for children with disabilities.
Support Variety and show everyone your Heart of Gold!
US Variety Gold Hearts PSA from Jerry Brown on Vimeo.
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